Our 2017 Mystery Shopping Scheme is now live!

A good visitor experience is absolutely vital to museums and their public facing mission, as well as supporting their ability to generate income in uncertain times.

Following two successful pilots we are now extending and developing our Mystery Shopper Scheme and making it available to all museums in the East for 2017.

The scheme allows museums to benefit from an objective assessment of their visitor experience – and so design and implement improvements.

The reciprocal nature of the scheme means that museums can access this support significantly cheaper than through commercial mystery shopping services. We are also able to tailor the scheme specifically to the needs of museums.

Which museums are eligible?
Any museum in the East is eligible.

How will the scheme work?
SHARE will be recruiting museums from around the region to take part. Each museum will provide a Museum Lead to be responsible for the scheme within their organisation and at least two volunteers and/ or staff members who will be asked to undertake visits to other museums. To book a slot on one of our training days, follow the links below.

Friday 19th May Mystery Shopping Training Day

Saturday 20th May Mystery Shopping Training Day

Mystery Shopping Scheme 2017 poster

If you would like to take part in this year’s scheme please contact sarah.coleman@norfolk.gov.uk or  joseph.hoyle@norfolk.gov.uk